It’s a vital migration highway that follows the Cocos Ridge connecting the Galapagos Islands, Ecuador with Cocos island, Costa Rica. One of our Make Travel Matter charity partners, Galapagos Conservation Trust (GCT) has been supporting the creation of the proposed Galapagos-Cocos Swimway protected area since 2018, by helping their science partners gather important evidence needed to drive forward the creation of this 240,000 km2 route, which is critical for conserving endangered Galapagos marine species.

Photo credit to Migramar

This May saw the launch of the 2021 Galapagos-Cocos Swimway expedition. It has an expert team of scientists gathering evidence to support the protection of this vital Swimway. They started in Costa Rica, travelled down to Cocos Island National Park and down the Swimway to the Galapagos Islands. Alongside this, GCT are running a virtual Swimway Challenge which is encouraging people to walk, run, swim, cycle or wheelchair the length of the Swimway whilst raising awareness and funds. We are signed up! 700 miles of swimming, (mostly) and cycling + walking. You can give here if you feel inclined!

The Galapagos Islands offer an enriching, once-in-a-lifetime opportunity to see various animals and marine life in their natural habitats. We send clients to the Islands, which were studied by Charles Darwin and inspired him with his Theory of Evolution, as well as visiting Ecuador.  This image below though shows a different story, right?

Photo credit to Fu Yuan Yu Leng 999 in 2017 Galapagos National Park

The Galapagos Conservation Trust is one of our charity partners. As part of our Make Travel Matter campaign, we have supported them in various ways. Travel Matters have accepted the challenge and created a team for the Virtual Swimway. I am an avid fan of open water swimming and despite not being able to be in the Galapagos to support this project, I believe we can create more awareness about this crucial passage for the protection of the marine life. You can follow here on our fundraising page and support the team members who are swimming, walking and cycling the equivalent distance of 700 miles. I am making the most of my membership to the UK’s largest outdoor swimming pool - the Tooting Lido. Currently 13 degrees water temperature, you can’t stay in long but I’m totalling up the lengths with my team mates! My other team members are using Brockwell Lido and Charlton Lido - both in London. Please do support us if you can!

Tooting Lido, London - where most of my swimming is taking place.

Tourism is the largest employer on the Galapagos Islands making up over 80% of the economy. In 2019, over 270,000 people visited Galapagos. In 2020, this dropped to 72,000 – a massive 73% decline. Vital scientific research will be severely impacted because of the decline. The Galapagos Islands is a volcanic archipelago in the Pacific Ocean. It's considered one of the world's foremost destinations for wildlife-viewing. The incredible diversity of wildlife found in Galapagos is what makes this volcanic archipelago so very special.

We hope when international travel resumes safely from the UK and when people consider travelling to this breathtaking natural region of the world, that they will enquire about possible ways to support this vital work for generations to come.

And just to remind you, we are supporters of the Future of Tourism coalition, who’s Guiding Principles provide a clear moral and business imperative for building a healthier tourism industry while protecting the places and people on which it depends. Our participation of the Swimway Challenge is one clear demonstration of these principles.

Future of Tourism supporter

Africa specialist tour operators have come together to support African rangers & wildlife by embarking on a cumulative bike ride which is being kick-started with an initial Land’s End to John O’ Groats challenge starting at 9 am on 15th August 2020 where a core peloton of 10 people will be joined by 40+ others, all of whom are combining mileage working towards a 30,000KM total – the equivalent of circumnavigating Africa.

Ride 4 Rangers is an initiative by the UK Africa Travel Industry in aid of Tusk which will see the team ride the 874 miles from Land’s End to John O’ Groats and is inviting hundreds of fellow Africa Travel industry professionals, Africa and wildlife lovers to join them on the way. The ride is part of the wider Wildlife Ranger Challenge, launched to support thousands of wildlife rangers across the African continent to face the threats posed by the Covid-19 pandemic. Through the Wildlife Ranger Challenge, every pound donated to Ride 4 Rangers will be matched by the Scheinberg Relief Fund.

We miss our incredible opportunities to connect with nature and animals on an unbelievably intimate level. The African continent has been beyond generous to all its visitors over the past 150 years, hosting us and enchanting us each and every time. This time, it is our chance to give something in return and help support our beloved Wildlife Rangers.

Kenya’s number of elephants have more than doubled since 1989 thanks to a mission to stop poaching. All of these conservation efforts have had positive outcomes over time however, because of a decrease in the number of international tourism, the very animals we’ve been protecting for so long, are now at risk. This is our chance to make a difference and participate in a not only charitable activity, but also an experience that will benefit our mental and physical wellbeing. Cycling has countless proven benefits such as increased cardiovascular fitness, increased muscle strength and flexibility, improved joint mobility, decreased stress levels, improved posture and coordination.

Alongside the Land’s End to John O’Groats ride, 15th August also marks the start of a series of global Ride4Rangers events and activities where Africa and wildlife lovers across the UK, Europe and 9 African Nations (Kenya, Tanzania, Ethiopia, Uganda, Namibia, South Africa, Zimbabwe, Zambia and Mozambique) are getting involved clocking their own miles and raising vital funds.

The route will journey throughout the UK from Land’s End to John O’Groats via traditional LEJOG routes. For the full map visit:

 https://ridewithgps.com/routes/33296734 

Wondering how to get involved?

Visit www.ride4rangers.com

15 Aug–29 Aug Join all or part of the ride from Land’s End to John O’Groats

or

Do your own Ride 4 Rangers at home, in a park, around your garden 5, 10, 20, 50 KM

Ride 10KM, Donate £10, Nominate 3 People

or

Simply donate on our crowdfunding page

Our world is being shaken. Writing personally, Covid 19 has given me the chance to reflect on my actions, goals and ambitions, questioning my individual place and role in society. Adding to the pandemic fear, there are the demonstrations and protests around the globe, speaking out against racial inequality with the Black Lives Matter Campaign. Both have impacted society in a great wave, fuelling a sense of social discomfort and pain.

As an owner of an established travel business, I've certainly wrestled with thoughts and unanswered questions about the future, especially the industry I only really know - travel & tourism. On the environmental impact, realising the stark reality of the negative impacts of tourism, I signed a declaration Tourism Declares a Climate Emergency at the start of 2020. Bitter sweet that a global pandemic has brought the travel and tourism industry to a virtual standstill, with lack of demand for airlines, cruise lines, hotels, railways, car rental companies, tour operators and travel agencies like Travel Matters, my business.

Travel Matters - established 21 years

On the social impact, I am reminded of the International Institute For Peace Through Tourism (IIPT) a not for profit organisation dedicated to fostering and facilitating tourism initiatives which contribute to international understanding and cooperation. A movement to preserve heritage, create poverty reduction and heal the wounds of conflict through initiatives to help bring about a peaceful and sustainable world.

As I see the world opening up again to the movement of people, I realise that I have my greatest opportunity to do things better. To use common sense, to be responsible and mindful when I travel, respecting the host communities I visit, remembering that it’s their environment, their destination I pass through, sensitive to the land & nature around me, enhancing my knowledge of other countries and cultures. This code of conduct and awareness should apply to how I live at home as well as when I travel. The Make Travel Matter campaign was created to help with those tips and ideas. It’s a campaign that I have wanted to share with everyone who knows me personally, as well as those who I have not met.  

Women heading off to pick tea

Early in 2020, Travel Matters partnered with Jump, the UK’s leading supplier of employee engagement programmes that drive sustainable behaviours within a range of industries. From corporate employers to university students, Jump has a proven record of 15.2 million positive actions recorded. By promoting Jump within the travel industry, we’d love to drive positive change across the entire sector. As part of our Make Travel Matter campaign, we’re actively encouraging other industry partners and travel companies to look at their impact, producing a chain effect in the travel sector. A focus on behavioural change is the main ambition of this initiative. The travel sector, pre covid 19 employed over 300 million people globally. As a result of the coronavirus pandemic, the global travel and tourism market is predicted to see a loss of over 100 million jobs worldwide in 2020 alone. It’s utterly devasting, however, I cannot give up hope.

Travel Matters partnership with Jump

What else can we do at Travel Matters? We’ll continue to engage with travellers who are keen to broaden their perspective, venture to new places, connect with new people, learn about different cultures and heritage as well as build international relationships. We know all too well that nothing changes the way you view your own life experience like seeing the way other people live. Your visit to a destination can provide an important source of income and sometimes the most important stream of revenue in many countries and regions around the world. Tourism creates many job opportunities and we can’t forget that.

In conclusion, despite the setbacks, doubts and fears, I’m persevering in my role within the travel industry as a business owner, keen to be a kind global citizen, eager to participate in IIPT’s vision of the travel and tourism industry – to become the world's first global peace industry; sharing the belief that every traveller is potentially an "Ambassador for Peace.”

Karen Simmonds is the owner of Travel Matters

We’re beyond excited to announce our most recent partnership with Jump, the UK’s leading supplier of employee engagement programmes that drive sustainable behaviours within a range of industries. From corporate employers to university students, Jump has a proven record of 15.2 million positive actions recorded and 39kg of waste avoided per person.  

According to the Commons' Environmental Audit Committee (EAC), global tourism is responsible for 5% of greenhouse gas emissions, and at the start of January 2020, we declared a Climate Emergency as part of Tourism Declares, an industry-wide initiative to take action. The travel sector currently employs over 300 million people globally with the potential to have a far-reaching impact. We’re hoping to promote Jump within the industry and drive positive change across the entire sector.

As part of our Make Travel Matter campaign, we believe that the healing process needs to first happen on an internal level. Joining forces with Jump and actively encouraging other industry partners and travel agencies will hopefully produce a pragmatic chain effect in the travel sector. A focus on behavioural change will be the main ambition of this initiative.

They offer trackable and measurable client-customised web platforms and apps that help drive behaviour change amongst employees. To motivate users to take action, friendly competitions between individuals and teams are encouraged with top performers being rewarded for their positive actions. The behaviour change programmes are made up of several modules and are tailored to the employer's main priorities. The behaviour modules are targeting current issues such as plastics, energy-saving, recycling, wellbeing, health & safety, volunteering and more. Employers will have access to real-time data dashboards to check how the programme is performing overall. Team Jump will be by your side every step of the way to help you navigate the process seamlessly.

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If you’re a business representative, whether you’re part of the travel sector or not, and feel like it’s time to push for positive change at your work place, please do get in touch with Jump via their website.

Madagascar is a strong contender for offering the most distinctive wildlife holidays on the planet. The island separated from the African mainland some 165 million years ago and much of its fauna and flora have evolved in a unique way - an astonishing 80% is endemic. Madagascar’s almost bizarre array of wildlife echoes the 88 million years the island spent in isolation. Evolution got to work to produce some spectacular species and the island is now one of the most biodiverse regions in the world. It’s so unique that the country is sometimes called the eighth continent. The blog post below belongs to our guest writer and beloved client, Sarah Mortimer.

You’ve heard the one about an elephant making a trunk call..? Well, now I have seen lemurs in Madagascar in full talk-back mode!

Walking quietly through the rainforest of Andasibe National Park we and our tour guides were on the lookout for some of the island’s many indigenous species that make Madagascar such a treasure trove of flora and fauna: chameleons, birds, butterflies and any number (and, it seems no exact number established, such is the range of species and sub-species) of lemur.

The birds are beautiful, the chameleons extraordinary, the landscapes amazing… but my own particular quest was to see – and hear – the indri lemurs.

The biggest of the lemur family, with sticky-out ears, a rotund bottom with barely visible tail, these black and white animals look more like a teddy bear – and every bit as cute. But it is their ‘song’ that enchants me: a haunting wailing sound more akin to whale-song in its tuneful cry than a call of the canopy. But having heard their siren call from afar early that morning I was desperate to see these songsters.

Our guide located a small group of these characterful little beings, and I watched them with delight. Then, right there, miles away from urban life and so deep in the Madagascan (I love the ‘taste’ of that word – as much as the taste of their chocolate!) forest, 21st-century phone-tech came in to play.  Our guide took his mobile phone from his pocket, googled YouTube, and relayed a sound recording of an Indri group’s calls. In response to that recording, our own little troop raised their heads, opened their mouths, and sang their baleful siren song to claim loudly (actually, very loudly) that this patch was theirs! I was entranced by this concert performance, albeit prompted by a degree of manipulation – courtesy of Messrs Apple, Google, and YouTube. But our gang didn’t seem too perturbed: they simply rang out their peal of territorial calls.

So…maybe there IS an argument for phones in the forest – but for appropriate on-line connection only. Ocado is a step too far…

Sarah Mortimer visited Madagascar in October 2019. If you’d like to hear more about our trips to the African continent, don’t hesitate to get in touch.

Maison Décor, Maison Roche, Maison Soudain, Maison Salomon et Maison Philibert – all houses which make up the most delightful hillside retreat of Hotel Crillon le Brave. This gem of a property which combines old stone houses with higgledy-piggledy steps joining to various terraces and courtyards is set in the hillside village of Crillon le Brave, within a short distance to the glorious Mont Ventoux.

I travelled with a couple of colleagues late November to Marseille, a short flight from London. At Marseille airport, we were whisked up the meandering Provencal country roads to the village, Crillon le Brave by a chauffeur driven car. It is just approximately one hour transfer from the airport to the hotel. We were met by the wonderful staff team - professional and yet incredibly warm. This “get away from it all” property, also a member of Relais Chateaux is an absolute treasure.

The property boasts 32 rooms which are located in various adjoining village houses which date back to the 17th and 18th centuries. My room had terrific views of the surrounding countryside and the pool, which I had my eye on!  Beautiful stone floored bedrooms with olive and lavender coloured walls, comfortable bed, TV, a dvd player, and a Bose radio/CD player. The bathroom and shower area was spacious with the Bamford products to match.

On arrival, I also had my eye on the time as we were expecting to see the super moon around 6.00pm local time. The moon had not been this close to the earth for over 60 years and we were not going to see another super moon like this for the next 34 years, so I was keen to witness it. Sebastien Pilat, the director of Crillon le Brave knew exactly where the moon would be rising and advised where one should stand to watch. With such little light pollution (being up in the hills away from it all) and with a clear sky, lucky for us, it was going to be a treat to watch the moon rise. It was beautiful and sadly, my camera on my phone did not do it justice, so you’ll have to take my word for it!

First evening, we explored Carpentras, with its cathedral and other ancient sites, all located inside a circle of small streets. Look out for the entrance of the town at Porte d' Orange, the 14th century square tower that once formed part of the town's defences.

In the winter months Carpentras is well known for its truffle markets and the hotel hosts some super truffle hunting short breaks.

We had the pleasure of truffle tasting as well as cheese and wine tasting at the “Fromager Affineur” Vigier with the lovely owner and hostess, Claudine.

Avignon is a short distance from Crillon le Brave and as well as being a useful gateway for getting to the hotel, it is an important town to visit. For 70-odd years in the early 1300s, Avignon served as the centre of the Roman Catholic world. The town has been left with an impressive legacy of ecclesiastical architecture, especially the World Heritage listed fortress and palace known as the Palais des Papes.

Whilst at Crillon le Brave we had the opportunity to relax in the mini spa, Spa Des Ecuries. Using the beautiful natural products from Bamford, the body oils include unique herbal scents that marry perfectly with the Provençal setting: rose (refreshing and uplifting), rosemary (invigorating and toning) and camomile (calming and purifying). A half an hour massage after exploring the area went down a treat.

Dinner is a must at one of the hotels’ restaurants, Jerome Blanchet. You can read about his career here.

The principal menus are the four-course Menu de Saison, the seven-course Menu du Chef tasting menu, and each month, Jérôme creates a further menu dedicated specifically to the produce most perfectly in season at that time. The food is to die for and the setting is intimate and not at all stuffy or formal. I have never seen such a cheese selection as the platter offered at this restaurant.

My last morning, I had my obligatory dip in the pool before breakfast and spent an hour walking to the neighbouring village of Bedoin.

There are some wonderful circular rides and walks in the area so if you are the outdoorsy type, there is plenty of opportunity for hiking, walking and cycling. The ascent from Bedoin village to Mont Ventoux is a classic way up the mountain. The length of the climb from Bedoin at 300m to the summit at 1912m is 21.5km. Rather you than me!

Crillon le Brave is a perfect place to escape to with wonderful views of the Provencal countryside, outstanding restaurants and a gorgeous swimming pool with terraces. It has a dedicated and amazing staff team. Attention to detail and client satisfaction is the winning formula here. I’d love to return one day.

Karen stayed at Crillon le Brave with Highlife Marketing in November 2016.

Responsible Tourism Awards 2016 - 10th anniversaryIt's that time of year again when I find myself being wrestling on and off the DLR to muscle in with thousands of fellow travel people visiting World Travel Market at London's Excel. And can it be really true that we are indeed celebrating 10 years of the responsible tourism awards, organised at WTM? Where has the time gone!

I want to celebrate how far the movement has come, a collective of individuals, organisations and destinations banging the drum for better places for people, treating communities we visit with respect, conserving and protecting the environment as well as the animals in the countries we travel to - making travel matter.

This year the judges of the Responsible Tourism Awards awarded two very different category winners:

Lemon Tree Hotels who are recognised for creating a socially inclusive work environment, employing people with disabilities and those from socially and economically disadvantaged backgrounds.  The judges were delighted to see a large major successful corporate with progressive employment practices at the heart of the business.

The joint winner was Tren Ecuador , who have created an experience for tourists with shared value including 23 station-cafes, 14 artisanal squares, 13 local museums, 2 lodges, 9 folklore as well as several community-based tourism operations. The result is a family of associated enterprises which creates 5000 livelihoods for people in local communities along the tracks.

As Justin Francis, founder of the awards said “As an activist you are never happy,” However, reflecting on the 20 years he has worked to make the industry take responsible tourism seriously, he did see signs of progress.

I agree with Justin on that - there are many more companies, hoteliers and destinations who have seen sense that sustainable and responsible business practice is the right way to go. Our finite world needs good stewardship. There are pressures facing our planet and its people which are too important for us to compromise. Let us look ahead to the next 10 years, especially with 2017 being the International Year of Sustainable Tourism for Development.

We've got some Sustainable Development Goals (SDGs) to meet and tourism is included as targets under three of them.

SDG 8: Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all;

SDG 12: Sustainable Consumption and Production

SDG 14: Conserve and sustainably use the oceans, seas and marine resources for sustainable development.

We here at Travel Matters will endeavour to play our part and promote responsible and ethical travel practices, helping travellers make better choices, enabling a positive contribution to the communities and countries they visit.

Karen Simmonds is the owner of Travel Matters.